Partner program launched to empower IoT innovation with sensor technology

28-06-2024 | TDK | Test & Measurement

TDK Corporation has announced the InvenSense Sensor Partner Program to empower faster time-to-market and innovation using InvenSense MEMS sensors in IoT, wearable, hearable, AR, VR and robotics applications. Through these new ecosystem partnerships, more engineers and developers can access leading InvenSense sensor technology with reference designs, software solutions and development kits that help them bring product designs to reality.

Current partners include Renesas, Ambiq, Qualcomm Technologies, Alif Semiconductor, Ambarella, AONDevices, Syntiant, Isentek, MindMics and Avnet, with further partners added quarterly.

The program allows ODMs, OEMs, developers, engineers and tech enthusiasts to work with various InvenSense MEMS sensors – motion sensors, industrial motion modules, microphones, pressure sensors and ultrasonic sensors. Partner reference kits serve as real-world examples of how these sensors work with partner products to create more accurate, reliable and efficient solutions across industries. This not only improves time to market but also lowers the cost of ownership for building IoT solutions.

Partners facilitate efficient prototyping and development for applications such as wearables, hearables, healthcare devices, drones, other IoT and robotics.

“Renesas is thrilled to be part of the InvenSense program, as they provide a variety of high accuracy sensors that are integrated into Renesas Quick Connect Studio platform. This helps customers quickly develop system solutions for IoT, home automation, consumer and industrial applications,” said Pooja Bhadrappanavar, Renesas product marketing lead.

“Ambiq and InvenSense have mutual goals for energy efficiency in battery-powered applications like wearables, hearables, factory automation, and asset trackers,” said Mike Kenyon, VP of Sales at Ambiq. “With InvenSense’s ultra-low power sensors and Ambiq’s lowest power microcontrollers, customers can seamlessly develop solutions with a faster time-to-market.”

“We believe in the power of collaboration to drive progress at TDK. Through our InvenSense Sensor Partner Program, we’re committed to empowering our customers, developers and engineers to pioneer cutting-edge IoT solutions with access to our leading MEMS sensors, partner solutions, reference designs, and boards,” said Sahil Choudhary, director product marketing, IoT Sensors, at InvenSense, a TDK Group Company.

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By Seb Springall

Seb Springall is a seasoned editor at Electropages, specialising in the product news sections. With a keen eye for the latest advancements in the tech industry, Seb curates and oversees content that highlights cutting-edge technologies and market trends.