Texas Instruments Launches New Distribution Hub in Frankfurt
18-11-2024 | By Jack Pollard
Texas Instruments (TI), a global leader in semiconductor innovation, has announced the opening of its new, state-of-the-art product distribution center in Dreieich, Germany, near Frankfurt. This strategic facility aims to accelerate semiconductor delivery across Europe, offering same-day delivery for customers in Central Germany and next-day delivery to most European countries. By combining advanced automation with a prime location, the center enhances TI’s ability to meet the growing demand for analog and embedded processing semiconductors in critical industries.
Key Things to Know:
- Faster Delivery: Same-day delivery in Central Germany and next-day delivery across most of Europe thanks to the facility’s advanced automation and strategic location.
- Cutting-Edge Automation: The fully automated pick, pack, and ship process prepares orders in under 15 minutes, streamlining logistics and improving efficiency.
- Increased Capacity: The 9,000-square-meter facility can ship up to 7,500 orders daily, supporting Europe’s growing semiconductor demands.
- Strategic Location: Located near Frankfurt Airport and key industrial and automotive customers for optimal logistical efficiency.
- Customer Convenience: Over 20 currency options for purchasing on TI.com or through TI API suites, reducing exchange fees for European customers.
Key Features of the Dreieich Distribution Center
The newly opened Dreieich distribution center reflects Texas Instruments’ commitment to delivering faster, more efficient semiconductor solutions for its European customers. The facility combines advanced automation with significant capacity, enabling it to handle the growing demands of the industrial and automotive markets.
- Size and Capacity: Spanning 9,000 square meters, the Dreieich facility is designed to ship up to 7,500 orders per day. This substantial capacity ensures that TI can meet the increasing demand for analog and embedded processing semiconductors across Europe.
- Advanced Automation: The center’s fully automated pick, pack, and ship processes allow orders to be ready for dispatch in 15 minutes or less. This state-of-the-art automation streamlines operations, reduces human error, and increases overall efficiency in fulfilling customer orders.
- Enhanced Delivery Speed: The strategic location near Frankfurt enables same-day delivery to customers in Central Germany and next-day delivery to most European countries. This rapid delivery capability positions TI as a reliable partner for industries that require timely semiconductor solutions.
Strategic Benefits for European Customers
The new Dreieich distribution center is designed to enhance the overall experience for Texas Instruments’ European customers, offering a combination of faster delivery, increased flexibility, and greater convenience. These benefits underscore TI’s commitment to supporting key industries such as industrial and automotive with reliable and efficient semiconductor solutions.
The facility’s location near Frankfurt Airport and proximity to TI’s key customers enable optimised logistical efficiency, ensuring rapid delivery times. Customers in Central Germany benefit from same-day delivery, while most European customers enjoy next-day delivery, addressing the time-sensitive needs of critical applications.
Additionally, TI provides multi-currency payment options for purchases on TI.com or through TI API suites, accommodating more than 20 currencies, including euro, pound sterling, and Swiss franc. This flexibility helps customers save on exchange fees and simplifies the purchasing process, making it easier for businesses across Europe to access TI’s products efficiently and affordably.
Statements from Texas Instruments Leadership
Texas Instruments’ leadership highlighted the importance of the new distribution center in enhancing customer service and meeting the growing demand for semiconductors in Europe. Stefan Bruder, President of TI Europe, emphasised how the facility strengthens TI’s ability to serve its customers effectively.
“Our new product distribution center offers faster, more efficient, flexible, and reliable service for TI’s customers in Europe to meet semiconductor demand now and in the future,” said Stefan Bruder. “Our new center in Dreieich is the latest addition to TI’s global product distribution network which, combined with our convenient purchasing options, provides an improved customer experience from product selection to shipment.”
This investment reflects TI’s customer-centric approach, focusing on creating a seamless experience for its European clients. By integrating advanced automation, strategic logistics, and flexible purchasing options, TI reinforces its commitment to reliability and efficiency at every stage of the customer journey.
Texas Instruments’ Legacy in Europe
With a presence in Europe since 1956, Texas Instruments has a long-standing commitment to supporting the region’s industrial and automotive markets. Over the decades, TI has established a robust infrastructure, including a semiconductor wafer factory in Freising, Germany, and dedicated research and development teams. This extensive footprint ensures that TI remains closely connected to the needs of European industries.
TI’s operations also include more than 30 sales offices across 18 countries, reinforcing its ability to serve customers efficiently and effectively throughout Europe. The company’s focus on key sectors such as industrial and automotive aligns with the demands of these markets, which require reliable and high-performance semiconductor solutions. By continually investing in its European presence, TI demonstrates its dedication to innovation and its role as a trusted partner for businesses across the region.
Broader Impact on TI’s Global Distribution Network
The opening of the Dreieich distribution center marks a significant expansion of Texas Instruments’ global product distribution network. This state-of-the-art facility complements TI’s existing infrastructure, further enhancing its ability to serve customers efficiently worldwide. By integrating advanced automation and strategic logistics into its operations, the Dreieich center strengthens TI’s capacity to meet the growing demands of its global customer base.
The facility plays a critical role in TI’s mission to improve semiconductor availability and affordability across industries. By streamlining delivery processes and reducing lead times, the Dreieich center helps address the rising demand for analog and embedded processing semiconductors, ensuring that businesses can access the components they need without delays. This expansion underscores TI’s commitment to making semiconductors more accessible and reliable, supporting innovation and growth across the industrial, automotive, and electronics markets globally.
Learn More and Additional Resources
For more details about Texas Instruments’ new distribution center in Dreieich and its role in enhancing semiconductor delivery across Europe, explore the Frankfurt product distribution center press kit. The press kit includes images, fact sheets, and video content that provide an in-depth look at the facility and its advanced capabilities.
To learn more about purchasing from TI and the company’s extensive manufacturing capabilities, visit Buying with TI and Manufacturing at TI. These resources offer valuable insights into TI’s product portfolio, purchasing options, and the innovative processes behind its semiconductor solutions.
About Texas Instruments
Texas Instruments (TI) is a global leader in the design, manufacturing, and sale of analog and embedded processing chips, serving a wide range of industries including industrial, automotive, personal electronics, and communications equipment. TI’s innovative solutions enable businesses worldwide to create smarter, more efficient, and highly reliable electronic systems.
Driven by a passion for innovation, TI is committed to making semiconductors more affordable, reliable, and power-efficient. This dedication to continuous improvement supports the development of technology that builds upon past achievements, ensuring that semiconductors power electronics everywhere with greater performance and lower cost. Learn more about Texas Instruments and its mission to create a better world through semiconductors at TI.com.